Founded on over twenty years’ experience of managing special events for the profit and non-profit sectors this book is a practical realistic guide to event management.
Designed for today’s market, it offers a new approach to the subject, developed from hands-on experience.
The Complete Special Events Handbook takes special events organisers though the stages required to plan and implement a major or special event, using proven project planning methods to ensure a successful outcome.
It is developed with the basic ‘nuts and bolts’ techniques through the conception, planning and management of events.
Includes a selection of case studies from organisations, which offer sound and practical advice on the reality of special event management.
‘Pauline Carter really knows events inside and out… this book is a must for any fundraising bookshelf, but it mustn’t stay there.’
Ken Burnett
‘From the simplest to the most glitzy events the author’s vast experience of fundraising shines through in this comprehensive guide to organising successful fundraising events.’
Alan Machin, Head of National Fundraising,
WaterAid